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네트워크 진화와 요금설정에 관한 연구
제목 네트워크 진화와 요금설정에 관한 연구
저자 변정욱 ·이종화· 김대건· 김정유 조회 15019
게재지 기본연구 권호 기본연구 14-11
언어 KOR 페이지 1-113 (총 113 pages)
PDF pdf열기네트워크 진화와 요금설정에 관한 연구 발행일 2014.12.31
분류정보 통신 > 통신정책
통신 > 통신서비스 산업ㆍ시장
방송 > 방송정책
방송 > 방송서비스 산업ㆍ시장
IT산업 > IT산업ㆍ시장
최근 정보통신서비스 발달의 전 세계적 추세에 발맞추어 우리나라도 유선과 무선 모두에서 데이터의 비중이 빠르게 증가함에 따라 시장환경이 데이터 중심으로 변화하고 있다. 특히 유선망에서의 VoIP 활성화와 더불어, 이동망에서도 LTE로의 진화함에 따라 유무선 공히 음성서비스 역시 데이터를 기반으로 제공되기 시작하였다. 그러나 현행 요금체계는 음성서비스 중심의 PSTN에 기반한 것으로 All-IP로의 환경변화를 수용하지 못하는 한계가 있다.
PSTN이 음성서비스 제공에 국한되는 반면, 인터넷망은 데이터를 기반으로 음성 서비스는 물론이고 다양한 통신서비스를 제공할 수 있어 이에 대한 포괄적인 접근이 필요한 상황이다. 뿐만 아니라 음성서비스는 제3자의 간여 없이 통신사업자들이 서비스를 제공하는 데 비해, 인터넷은 통신사업자 이외의 다양한 주체가 간여하고 있어 이에 대한 고려가 필요하다.
또한 원가공개 압력에 따라 더 이상 기존의 원가주의에만 입각한 요금설정방식의 지속가능성 여부가 불투명해진 상황이다. 따라서 네트워크 진화에 따른 요금설정에 관한 논의를 살펴봄으로써 All-IP 환경에 적합한 요금설정 대안을 강구할 필요성이 대두되었다.
본 연구는 현행 통신요금체계의 이론적 배경을 간략히 정리하고, 데이터 중심의 네트워크 진화와 플랫폼 경쟁 등 다면화된 시장 변화를 반영한 요금설정 이론에 대하여 조사 분석한다.
서 언···················································································································· 1
요약문···················································································································· 9
제1 장 서 론···································································································· 13
제2 장 요금 규제제도························································································ 16
제1 절 요금 규제제도 경과 및 현황······························································ 16
1. 기본료 인하································································································ 17
2. 요금인가제 개선 및 폐지에 관한 논란······················································ 18
3. 가계통신비 경감방안·················································································· 22
제3 장 네트워크 진화에 따른 요금제 변화······················································· 23
제1 절 유선(PSTN, 인터넷전화, 초고속인터넷) 서비스 요금제····················· 23
1. 유선전화(PSTN), 인터넷전화 시장 요금제················································ 24
2. 초고속인터넷 시장 요금제········································································· 28
제2 절 이동전화서비스 요금제······································································· 29
1. 이동전화 시장 환경··················································································· 30
2. 이동전화 시장요금제·················································································· 32
제3 절 결합상품요금제··················································································· 37
1. 시장현황····································································································· 37
2. 주요 요금제································································································ 38
제4 장 요금 설정에 관한 이론적 분석······························································ 41
제1 절 Dippon의 요금제 유형 분류······························································· 41
제2 절 환경변화에 따른 기존 요금설정 이론의 한계···································· 44
제3 절 Peak-Load 요금책정에 대한 연구······················································· 46
1. Bertrand-Edgeworth 모형············································································ 49
2. 모형············································································································ 51
3. 단일가격책정의 경우·················································································· 52
4. Peak-Load 가격책정··················································································· 56
5. 이윤의 비교································································································ 62
6. 결론············································································································ 63
제4 절 Sponsored Data Plan ··········································································· 64
1. 서론············································································································ 64
2. 모형············································································································ 65
3. 사회후생 분석···························································································· 83
4. 맺음말········································································································ 84
제5 장 결 론······································································································ 86
[부 록] 제3절 Peak-Load 요금책정에 대한 연구 증명··································· 87
참고문헌··············································································································· 90
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