목차

This study examines how YouTube is perceived in the field of journalism from the perspective of news consumers, focusing on YouTube, a rapidly growing online video service platform. YouTube is now one of the most used media platforms in the world, but it hasn’t been studied much in the field of journalism, especially from the perspective of news consumers. This study examined whether there are differences in perceptions of YouTube news depending on the type of news content used. We also examined whether there are differences in perceptions of YouTube News depending on the experience of using YouTube News, such as the number of used news content types, frequency of use, and time spent using YouTube News. Furthermore, we examined whether there is an interaction effect between the type of news content used and the number of used news content types/the frequency of use/and the duration of use on differences in YouTube news perception. This study categorized YouTube news perceptions into informational, fair/in-depth, and interesting/discursive. A total of 415 people ranging in age from teens to 70s participated in the study, and data were collected through an online survey. The study found that there were differences in perceptions of YouTube News based on the type of news content consumed, particularly with regard to fair/in-depth. The study also found that the more varied the type of news content consumed, the more frequently it was consumed, and the longer the time spent consuming it, the more positive the perception of YouTube News overall. However, there was no interaction effect between the type of use of YouTube news content and the number of news content types, frequency, and duration of use. This study aims to expand the research area of YouTube journalism, which has been centered on news producers, to news receivers, and to understand the receivers in a more three-dimensional way by applying various variables related to usage. By identifying the perception of YouTube News, this study is expected to provide useful clues to understand how YouTube News is positioned in the field of journalism. Furthermore, it may also have implications for predicting future changes in the journalism